Real Operators. Real Results.

    The Results Speak for Themselves.

    Real performance improvements from Family Entertainment Centers using FEC Playbook.

    Revenue & Lead Generation

    Turn More Opportunities Into Revenue.

    65–88%

    Birthday Party Lead Conversion

    FEC Playbook operators have achieved birthday party inquiry-to-booking conversion rates ranging from 65% to 88%.

    116%

    Increase in Qualified Leads

    One operator achieved a 116% month-over-month increase in qualified leads.

    Up to 50%

    Text Club Offer Redemption

    Targeted SMS campaigns have achieved offer redemption rates as high as 50%.

    Reputation & Online Visibility

    Build a Reputation That Brings Guests Through Your Doors.

    2×+

    Google Reviews

    Every active FEC Playbook reputation management client included in the reported results achieved at least a 100% increase in Google reviews.

    100%

    Increase in Organic Website Traffic

    One operator doubled organic website traffic while consistently generating Google reviews and using AI-powered review responses.

    100%

    of Active Reputation Clients Improved Their Google Rating

    Every active reputation management client included in the reported results increased their average Google rating.

    Guest Engagement & Retention

    Stay Connected. Keep Guests Coming Back.

    20–47%

    Email Open Rates

    Targeted, behavior-based email campaigns have achieved open rates ranging from 20% to 47%.

    FEC Playbook helps operators stay connected with guests through automated communication before, during, and after their visits—creating more opportunities for repeat business.

    Trusted Across FECs

    Trusted by Operators Who Know the Business.

    From indoor playgrounds and laser tag facilities to multi-attraction entertainment centers, FEC Playbook supports operators across a variety of business models.

    Ready to See What FEC Playbook Could Do for Your Facility?

    Let's talk about your operation, your opportunities, and how FEC Playbook can help.

    Let's Talk About Your FEC

    Results shown are actual reported outcomes from FEC Playbook operators. Individual performance varies based on implementation, team engagement, customer data, business practices, and market conditions. Results are not guarantees of future performance.